By ETF Desk
Hyundai Motors announced the launch of its compact SUV, the Exter, in Udupi with an on‑road price of ₹6.95 lakh. The launch, dated July 2026, marks the company’s newest entry into the region’s competitive compact segment.
The Exter is positioned to attract budget‑conscious buyers looking for a stylish yet economical vehicle. Built on a revised platform, it offers a 1.5‑liter turbocharged engine, 7‑speed dual‑clutch gearbox, and a full suite of safety features such as automatic emergency braking and lane‑keeping assist, all bundled in a price point that competes directly with rivals in the 6‑7 lakh range.
Dealerships in Udupi report a positive initial response, with several pre‑orders already recorded. The price points toward a strategy to widen Hyundai’s market share in Karnataka’s tier‑two cities while emphasising value for money. Source: Google News – Udupi.